Recently Google released an updated version of the external Adwords Keyword Tool to include the display of the number of times a keyword is searched for. By showing relevant Search Volumes for all of the keyword phrases searched for in their extremely popular search engine, Google has provided for the first time a much more accurate estimate of just how often a keyword phrase or search term is used.
This is very important news for anyone involved in keyword research on the internet.
Until now most internet and affiliate marketers will have used paid keyword research tools such as Wordtracker, Keyword Discovery, Wordze and Keyword Elite to find the keyword phrases that internet users are searching for. However these tools only gather information on a very small fraction of the actual searches performed. Google on the other hand has direct access to a massive number of real searches in comparison.
These paid keyword research services try and predict the total searches for each keyword by extrapolating their data, but the numbers returned cannot be considered accurate in any way at all. But because these tools were the only way to get any significant data they were relied on by many if not most internet marketers.
The Google Adwords external keyword tool has changed all this as it now displays key phrase search volumes that are not calculated, but which are taken directly from real search volume data gathered by Google from their own search engine. Now anyone performing keyword research can get all the data they need directly from Google, which will be much more accurate than that provided by the paid keyword research services.
The most amazing fact about this tool is that you can use it for free to do your keyword research. The tool was originally constructed for use by affiliate marketers to help them set up their pay-per-click campaigns with Adwords. Now however all you need to do is type the URL link into your browser and you can use the tools as often as you like and it is all free.
Many top internet marketers in the industry are claiming this as the biggest thing that has happened to internet marketing for a very long time. For once it seems that Google is giving something back. Of course there are also many cynics out there who question why Google has done this and there are others who question the accuracy of the search data Google has revealed. Early checks have shown that in may cases the data is fairly accurate, but only time will tell as more analysis on these new results is completed.
The other fact that is important to remember is that there is also a free version of this for each geographic country location, such as the UK or Australia, so keyword search volumes are now also available for country specific keyword research. So for UK keyword research, the Google external Adwords keyword tool is now the best keyword research software currently available.
All internet marketers who work in the countries where this new release is available will see this as an exciting development.
The traditional keyword tools have never had sufficient data for the keyword results they provided to be accurate enough to be reliable. Now Google is providing much more accurate numbers and therefore useful information and what is more this is provided by a new tool that is free!
Since keywords are such an integral part of SEO, Wil Reynolds demonstrates valuable keyword tools at Affiliate Summit. Also explained are how to use various tools in your keyword research and analysis projects.
By following these top 5 keyword research steps you will be able to dominate your competition in any internet marketing campaign you launch. Keyword research is the foundation that your entire campaign should be designed around for. Below is a list of 5 simple to follow steps that if followed will lead to a solid foundation and a very powerful campaign.
1.) Google Suggest is a great free tool which you can find for free doing a Google search. You simply start typing in a keyword and it will automatically start suggesting some great key terms of your choice. This tool can help get your juices flowing and give you some great keyword phrase ideas.
2.) Use SEO Book Keyword Suggestion Tool which is a free tool you can find on Google. You type in your seed keyword and it will return the most popular searched keyword phrases back along with how many times it’s being searched. You want to find a few keyword phrases that drive traffic using this tool. If the keyword phrase you want isn’t producing any traffic then don’t waste your time any further. Find some keyword phrases getting some great results, this is the key.
3.) Now that you have a few keyword phrases go to Google and type in the keyword phrase in the search bar. This will show you how many competing websites there are out there. Next put quotation marks around your keyword phrase like this “keyword phrase” and Google will return the number of optimized results, this is the real number we’re looking for, record that number. Repeat this to all your keyword phrases and select the keyword phrase which has the least optimized competition on Google with the highest traffic and do the math. A formula for this is to take the optimized results and divide that by the number of searches. This will give you the R/S value, the lower the number the better the keyword phrase. Select the keyword phrase with the smallest number.
4.) Another great free tool you can find on Google is Google Adwords Keyword tool . You can type in your keyword phrase and it will return the advertiser competition along it’s search volume. You can even see the estimated average cost per click competing advertisers are competing for. If you see advertisers paying big bucks for the cost per click that’s a sign that there is money to be made with that keyword phrase. Use this tool wisely.
5.) Next go to Google and type in your selected keyword phrase and study all 10 of your competition on the front page. Start by looking at each websites PR(Google Page Rank). If your using internet explorer make sure you have Google’s toolbar as on it they have a feature which shows you the Page Rank of any website. If you have competition with PR’s of 7 or above I don’t recommend competing for that keyword phrase as it will be very difficult to beat them for that spot. The lower the PR the better chance you have of taking their position.
Any good marketer can tell you that the most important part of any campaign is doing solid keyword research. Without it you won’t have any results no matter how much time you put into your campaign. Using the simple 5 steps above will allow you to completely dominate your competition on Google and provide you with the foresight to see great success in your campaign by having a solid foundation built underneath you.
www.BrianandKrystiHorwitz.com SUBSCRIBE. RATE. COMMENT. The Google Free Keyword Tool is the best free keyword tool for many different types of online advertising, most specifically Google Adwords pay per click because of the features that are actually on the tool. The Keyword tool gives you the advertiser competition on each specific keyword idea along with the local search volume and global search volume for each keyword idea. This type of information is not available on any other free keyword research tool available online. Make sure to take advantage of the Google Free Keyword Tool for any keyword research that you need to do for pay per click advertising and even seo (search engine optimization) so that you can capitalize on those money keywords. SUBSCRIBE. RATE. COMMENT. http
taggzilla.com this tool estimates the amount of clicks you can get for dominating a keyphrase in the number 1 position than any other tool out there. We all know the main wordtracker tool is dicey at best with estimates but this secret, unpublicized link keyword estimates far better than the other wordtracker tools and was a cool add in. Great tool to use in your SEO and PPC campaigns to fire at the right keywords, keyphrases and terms and take the guess work out of your SEO and PPC keyword campaigns.
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